Section of the journal:
Finance
Pages:
68-76
Bibliographic description of the article
Kornilova, K. V. SWOT-ANALYSIS OF DIGITAL MORTGAGES IN RUSSIA / K. V. Kornilova, E. A. Suprunova. – Text : direct //
Innovative Economics and Society. – 2025. – № 3 (39). – С. 68-76
Abstract
The article provides a comprehensive analysis of the development of digital mortgages in Russia, including a SWOT analysis of key industry factors. The study identifies the main strengths of digitalization: increased process efficiency, increased availability of services, the possibility of using big data and government support for national initiatives. Among the weaknesses, the following are noted: a lack of domestic IT solutions, high implementation costs, imperfect legislative framework and data security risks. The practical experience of leading Russian banks in the field of digital mortgages is presented in detail. DOM.RF Bank demonstrates the successful implementation of integrated services on developers' websites and participation in pilot projects on the Masterchain platform. Sberbank is in the lead with the Domclick service (more than 17,000 loans for 112 billion rubles) and was the first to start the mass use of electronic mortgages. VTB shows high results with 166,000 digital loans worth 755 billion rubles in ten months of 2022. The authors examine in detail the benefits of the transition to digital technologies in the mortgage sector, such as increased efficiency in processing applications, improved availability of mortgage lending for a wide range of borrowers, and a reduction in various risks associated with traditional methods.Statistics confirm the dynamic growth of the industry: the share of electronic mortgages exceeded 80% in the first quarter of 2024 against 37.4% in 2020. The volume of electronically issued loans reached 67 billion rubles at the beginning of 2024, which indicates a successful digital transformation of the Russian mortgage market. The article also focuses on significant problems that currently hinder the widespread adoption of digital technologies in mortgage lending in Russia.
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